L’OCCITANE en Provence, the World Leading French Natural Skincare and Beauty Brand launches its first store in Mumbai.
Mumbai, 8th September 2011: L’Occitane, the French Natural Skincare and Beauty Brand announced its entry in Mumbai with the launch of their first Retail Outlet at The Palladium Mall, Mumbai. With this launch, L'OCCITANE will now be available to their fans in the Financial Capital of India.
L’Occitane offers true beauty and well being through a wide array of Skincare, Fragrances and Body Care products that are natural and authentic, effective and deliciously appealing. These products are formulated with the best knowledge of over 200 ingredients of plant origin and natural essential oils. They bring together nature and research, following the principles of Phytotherapy and Aromatherapy.
Founded in 1976, by Olivier Baussan in a modest setting, L’Occitane, today, operates out of more than 1800 boutiques in 90 countries worldwide. In India, L’OCCITANE has a presence in Delhi, Bangaluru, Kolkata, Ludhiana and now in Mumbai. Future expansion in Pune and other outlet in Mumbai will also be announced shortly.
L’OCCITANE draws inspiration from the Provence and the Mediterranean.
Speaking on the occasion, Guillaume Geslin, Country Manager, L’Occitane India, said, “Today as our Mumbai store is being unveiled, we can now say with pride that L'OCCITANE has a national presence in India. This journey from one store in Delhi to 8 retail points of sale in India has only been made possible with the overwhelming response, support and feedback from our ever increasing customer base in India. We are confident that this bond will only grow stronger with L'OCCITANE entering newer markets in India."
The new store in Mumbai is spread over 400 sq.ft. and keeping with the synergy of the other L’OCCITANE stores across the globe, it is bathed in warm colours complete with detailed wood finishing to help create a welcoming atmosphere that encourages customers to unwind and relax to enjoy a true multi-sensorial experience. Each L’Occitane store across the world showcases the same store layout and innovately designed window dressing that is beautiful and inviting, and signifies L’Occitane’s commitment towards superior service and customer satisfaction. The new product launches and offerings will be showcased on a monthly basis on the window displays in order to keep the customers interested and excited.
The Mumbai outlet will stock a complete collection of Immortelle Range, Shea Range, Almond Range, Cherry Blossom Range, Rose Range and Olive Range to name a few as well as the recently launched Angelica Collection. Some of the International Best Sellers like Shea Butter Hand Cream (one tube is sold every 5 seconds in the world), Almond Milk Concentrate, Immortelle Very Precious Cream, Divine Cream, Aromachologie Repair Shampoo and Verbena Eau de Toilette will also be readily available at the outlet.
The outlet is opened at F-9B, 1st Floor, Palladium Mall, Phoenix Mills Compound, 462, Senapati Bapat Marg, Lower Parel, Greater Mumbai-400013, Maharashtra, Ph : 022-40 04 38 84 and is opened 7 days a week from 10.30 am – 9.00 pm.
The story begins in Provence, in 1976, when L’OCCITANE was created by Olivier Baussan. Drawing inspiration from Mediterranean cultures, he developed skincare products and fragrances that were natural and authentic, effective and deliciously appealing.
Today, L’Occitane expresses its art de vivre and its know-how in its shops devoted to your well-being.
L’OCCITANE is a socially responsible company, committed to limiting the impact of its actions and products on the environment. Moreover, we are constantly striving to further reduce this impact. We have never tested our products on animals.
From the very beginning, L’OCCITANE has established links beyond the Mediterranean and supported sustainable development programs. One example of this is Burkina Faso, where the company has brought together women's cooperatives around the production of Shea Butter.
Today, the L'OCCITANE Foundation (fondation.loccitane.com) continues to support these projects – projects that give the brand its meaning and purpose. We pursue our research with the aim of offering the very best natural or certified-organic products.