Lakme Presents 5 New Shades in Eyeconic Kajal

GOOD NEWS EVERYONE !! 

Lakme Presents New Eyeconic White and 4 other shades of Eyeconic Kajal

After the phenomenal success of Lakmé Eyeconic Black Kajal, Lakmé brings home yet another international trend in the form of Lakmé Eyeconic White- an innovation that’s likely to break all codes of traditional kajal usage'. For years, the black kajal has remained an integral part of an Indian woman’s beauty regime, but the new Lakmé Eyeconic White promises to change the game for eye make-up. Spotted at several runways internationally this is a first of its kind introduction by Lakmé in India. Along with white, Lakmé also introduces four must-have shades of brown, blue, grey and green to the Eyeconic collection.

Eyeconic Kajal in White 

The Eyeconic shades by Lakmé are easy to apply and require zero maintenance, just like your regular black. In merely one stroke the kajal promises a smudge-free professional finish up to 10 hours. It comes with a waterproof formulation that allows one to be carefree while washing face or even travelling. It isdermatologically tested and is safe to apply with its two-way retractable twist-up format.

Talking about this new high-performance product, Arun Srinivas, VP Skin Care and Makeup, Lakmé says, “Indian women love to accentuate their eyes and the kajal remains an irreplaceable favourite. The success of Eyeconic Black encouraged us to look beyond the ordinary and we realize that our consumers are looking for subtle yet strong beauty statements that can enhance their overall look. Bearing this in mind, we now introduce the Eyeconic White – first of its kind innovation with a unique white packaging along with four more interesting shades that will take eye makeup to a new direction altogether.”

Green Eyeconic kajal

Speaking about the outstanding looks created for Eyeconic’s new range, Natasha Nischol, Lakmé Make-up Expert mentions, “The new range of Eyeconic is extremely unique and promising. White is an exciting color for the eyes, which can be used in the waterline to open up your eyes, or in the inner corners for the hint of brightness. Alternately you could also use it on the upper eye lids alone or with another color for a more dramatic effect. We have crafted some amazing looks with Kareena Kapoor to showcase the potential of this unusual color. Each color from the range is very unique and thoughtfully chosen to suit the Indian skin type. As a make-up professional, I am confident that this launch will surely create waves in the beauty and fashion scene in India.”

To get you started, Natasha Nischol has shared a cheat sheet with some quick eye looks to help you perfect the ‘white eye look’ this season.

THE CHEAT SHEET ! 

Himalaya Herbals Kajal

After using Lotus Kajal and the famous - Maybelline's Colossal Kajal for a while, I decided to give Himalaya Herbals Kajal a try . .

Kajal is very typical in Indian Makeup since the ancient times. Kohl or Kajal was majorly applied by the women in India - Besides women, small children and men also use to apply it as a protection from eye ailments.

Kajal use to provide relief from the sun's glare and was believed to ward off bad luck !!!It was traditionally prepared home - Of course now you can pick up kajal from any place.

So that's enough History of Kajal - Now coming back to our review - Today I will be reviewing Himalaya Herbals Kajal. It is surprising but I had not tried this kajal uptil now -- The first kajal I picked up belonged to Lotus Herbals and later I got hooked onto Maybelline's Colossal Kajal.

So when my package from Himalaya Herbals arrived, I was pleased to see this kajal in it. After trying this kajal for two weeks now - I am at the better position to review this product --- So here is my take on Himalaya Herbals Kajal

PRODUCT: Himalaya Herbal's Kajal
PRICE: 110 INR
QUANTITY: 2.7 gms

What the company claims? 
Enriched with Almond oil that nourishes your eye, keeps them cool and makes you look fresh and bright.

Ingredients:
Almond oil, Castor oil, Camphor, Damask Rose and Triphala.

Direction for use:
Apply the kajal within the lash line.    

The blackest of all kajals - Swatch of one swipe

Rub it once and it fades :( 

What I like about the Product:

The kajal was indeed - Blackest of all the kajal's I have used so far. I loved the texture of the kajal as it goes on very smooth on my lower lash line and even on the upper eye lids.

The first thing I noticed when I applied the kajal was the cooling effect it had on my eyes. The camphor in the kajal is responsible for cooling effect it leaves when applied.

This kajal is indeed nourishing for your eyes when I look at the ingredients it has - Almond oil and castor oil is good and nourishing for your eyes. Castor oil helps in growth of eye lashes. Damask Rose helps in preventing over straining to your eyes. Triphala acts as an anti-inflammatory substance.

The product comes in a very handy - travel friendly packaging. The quantity is also nice - will last longer and won't get over that easily.

The only thing that bothers me is the staying power of the kajal... It gets smothered and smudges your eye area very easily.

I would recommend Himalaya Herbals to work on a smudge proof kajal which would be a BIG HIT !!

How many of you use this kajal ??? 

Please note: Product sent by the company's PR for consideration. 

Random Things i picked up past few days . . .

Hi again . . . I will just blabber about few things i picked up dis week and will be sharing with all of you my take on the products i picked up  :)

I had my friend pick up Colossal Kajal from Maybelline -- a must raved and reviewed product. I had to try this one myself to believe its awesomeness !!
Next i picked up these cute sandals along with my friend from our famous vile parle market.

Firstly, the Kajal ... This kajal is the super duper hero for all us girls who sweat out their ass in non-air conditioned rooms ( at least i do - in the sweaty dingy lab of mine). I got this kajal at a discount rate of 135 rupees from Beauty Store in Kandivli,Mumbai. The kajal lives upto its claim of being smudge proof and long lasting. It does not budge from my waterline like other kajal do. . This kajal stays put on my waterline for good 4-5 hours. It is the blackest black kajal i have seen. Unlike other kajal which comes in a lipstick like packaging.. this one is sleek and similar like - eye pencils in terms of packaging which can twisted up.

 Here are the swatches - --
Isn't the kajal the blackest black you ever seen ? ?  the swatch below is after swiping the kajal twice on the wrist . . :) 

After rubbing the kajal four times -- it still managed to stay a little bit.

KEEP IT OR CHUCK IT : Duh ! this product is definitely for KEEPS!!



NEXT, the sandals .. i wasn't looking anything to buy in particular but me n friend landed up checking out a new shop in the market.. since the shop is in vile parle - which is like a hub of many colleges, it had 10% discount offer to students who show their identity cards on the counter. ANYWAYS !! so i liked these sandals and picked them up for 445 bucks after discount !!

The shop had two colors for this sandals - Grey colored ones which i bought and other was BLACK AND RED ... i thought grey ones will go with everything i wear ... they are very comfy.. soft and the sole is of good quality too ... also the sandals have these Velcro straps which will PREVENT LOOSING MY SANDALS IN TRAINS ...hahahaa ... yes i have lost sandals and many other adorable footwear while travelling during peak hours in MUMBAI LOCALS...  

SO DO YOU LIKE THEM ??? let me know ...

till then ,
TRAVEL SAFE !!
Rids
xoxo